Marketing Manager for an Innovative Educational Company

Contact Name: Kate Pletcher | j[email protected]

Description:

Our client is an educational company focused on innovative training programs. They work with large employers, government agencies, and individuals to deliver unique programs that help to save lives. They are seeking a passionate and creative Marketing Manager to be responsible for implementing the company's growth and digital marketing strategy. This candidate will report directly to the Founder.

Responsibilities:
- Lead marketing projects and initiatives
- Develop innovative and creative marketing programs to drive outcomes through various marketing channels
- Use A/B testing and growth hacking to test assumptions
- Maintain proactive ownership over the quality and consistency of web content
- Project-manage teams responsible for content, design, and programming
- Develop and maintain content calendar
- Work closely with broader, cross-functional team, seek out internal stakeholders to source ideas and stories, and collaborate with messaging across channels
- Follow KPIs, including an increase in web traffic, page conversion optimization, profitable PPC spend, timely implementation of new web pages, and highly converting email drip campaigns
 

Requirements:

- Bachelors Degree
- 5+ years experience in digital communications, digital marketing, and web/content development
- Extremely strong analytical skills and mindset- 5+ years SEO/CRO experience
- 3+ years Google Analytics/PPC experience- Strong email marketing experience, HubSpot a big plus- Experienced marketer who has successfully delivered growth results in a fast-paced and dynamic environment
- Superb creative writing skills
- A sense of humor
- Experience with online training marketing, a plus!
- Ability to work in a progressive, results-oriented culture
 

Apply: http://thetreehousepartners.com/job-detail/?job_id=486

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