Pasadena March Meeting
Thursday, March 11, 2021, 8:00 AM - 9:30 AM PDT
Category: Pasadena
Using Consumer Insights to Increase Revenue and Build a Competitive Edge Understanding your customer base is essential for your business to grow and thrive in an ever changing landscape. Preferences, needs, and tastes shift rapidly, and businesses who want to stay competitive must have a finger on the pulse of these trends. Marketing research can help businesses understand their customers from a human perspective; not as just individuals who buy products, but as whole people who have complex needs and desires. This educational session will help you understand the benefits of conducting market research and the various approaches commonly used by Fortune 500 companies. About the Speaker
Time will be set aside for attendee introductions, so using the video feature throughout the meeting is encouraged. Please watch the training and read the documents on the BP ZOOM Resource Center, so you are prepared for the meeting.
Cost: Free RSVP Here! |